Veative Kitchen
Veative Kitchen is a tasting-menu restaurant built around a single chef's obsession with fermentation. It opened with no PR budget and no history — just a vision and a waitlist.
- Client
- Veative Kitchen
- Industry
- Hospitality / F&B
- Timeline
- 6 weeks
- Role
- Brand Design, Web Development, Local SEO
- Stack
- Next.jsFramer MotionSanityVercelGoogle Business API
New chef-led concept needed a launch site that felt like the room itself.
Cinematic hero, one-page booking flow, and local SEO scaffolding tied to Google Business.
Booked out 6 weeks pre-opening · #1 for target cuisine terms.
Our job was to create the digital equivalent of the dining room: tactile, atmospheric, unhurried. We built a cinematic site with a seamless reservation flow, structured data for Google's rich results and a local SEO strategy that targeted hyper-specific cuisine terms months before opening.
How we built it.
Hospitality Benchmarking
Analysed 20 top hospitality sites across Europe and Asia for booking flow friction and visual conventions.
Cinematic Art Direction
Directed a brand photo shoot, built a dark-mode-first design system with grain textures and editorial typography.
Reservation Flow
Single-page booking flow with real-time availability. Zero friction between intent and confirmed reservation.
Local SEO & Google Business
Structured data for restaurant schema, Google Business optimisation and a content brief targeting 40 long-tail queries.
We opened fully booked. I genuinely believe the site was half the reason. People came in saying they found us because of the website.